Art Direction & Team Leadership 

For over 12 years, I've directed creative teams that deliver strong results across social, digital, print, broadcast, and brand partnerships. Better results start with how a team works, and I put care into building the trust and process that gets people there.

Recent Director Roles

  • Tether Studios

    ART DIRECTOR

    The world's leading, independent developer of skill-based games, with over 30 titles supported with 4.2 Million players worldwide.

    • Art Directed the marketing efforts across video UA, social, and email newsletter, merchandise, App Store, and sponsored partnerships.

    • Spearheaded external outsource studio searches and managed projects to scale output for video UA, and to expand several new product features.

    • Primary production artist on a large live-ops feature for a new game platform launch, with continued support post-launch. Created digital art assets and templates.

    • Used AI in many forms to streamline the production on Live-Ops. AI was used extensively for concept iteration, background image elements, and eliminating other pinch points in the system to drastically increase the team’s output.

  • Playco Global

    MARKETING ART DIRECTOR

    Playco is a Sequoia-backed unicorn, raised $140M on a $1B valuation, led by co-founder of Zynga and co-founder of Facebook, creating HTML5 Instant games.

    • Managed a team of 6-7 artists, producing video and static ad creatives for multiple game titles across various platforms, including Facebook, LINE, Zoom, TikTok, Open Web, and NFT products.

    • Collaborated  weekly with stakeholders in the US, Europe, and Japan to support ongoing user acquisition, testing, launches, PR campaigns, community posts, and email for instant game titles.

    • Established partnerships with external IP holders, influencers, and studios to align their needs with the creative pipeline.

    • Engaged external outsource studios to scale output during significant launches.

    • Managed recruitment efforts and supported team development.

  • Playstudios

    MARKETING CREATIVE DIRECTOR

    Playstudios is a top-10 mobile casino game company, developing games with 121 real-world casino & brand partnerships that reward play for its 12M MAU.

    • Directed marketing content and corporate branding, including campaign pitches, IP management for branded partners, and branding for corporate events

    • Managed team of 8 marketing and motion graphics artists, as well as outsource studios, to produce marketing and user acquisition creatives for Playstudios’ social and mobile casino titles.

    • Established efficient creative pipelines, developed and trained team members, and successfully managed hiring processes.

    • Served as a Creative Director for features on myVEGAS mobile during a pivotal transition period. Designed feature update presentations for approval by the leadership team.

    • Spearheaded Playstudios’ corporate rebranding efforts and effectively evolved the brand across multiple apps and platforms.

    • Created comprehensive style guides for brand awareness and consistency across all Playstudios locations.

  • "Colin was the best manager I have ever had. He was truly invested in my career development at Playco as well as my personal development outside of work. His feedback on deliverables was concise and brand-focused while also leaving room for continued discussion with the artist that created the piece and the team as a whole. Meetings were something to look forward to with Colin leading and he influenced our team culture in the best way; by being himself. This led to our entire team feeling comfortable being ourselves and enjoying the time we had together. Colin's guiding hand made our team great and he will do the same for your team. Do NOT pass him up."

    —Morgan F.

  • "Colin is an exceptional art director, and it has been an absolute pleasure working with him! What I appreciate most about him are his easy-going personality, off-the-cuff and quirky sense of humor, and his infectious positivity. Being a talented artist and illustrator himself, he completely understands the capabilities of his marketing art team and the challenges they face. Colin serves as a highly competent liaison between all departments in the organization and skillfully delegates feasible tasks to his team while setting realistic expectations for deliverables. His ability to quickly brainstorm new concepts is truly impressive, and he has helped me overcome creative blocks countless times. His constructive criticism and honest feedback consistently elevate the quality of his team's output. Colin inspires his team to perform at their very best, and any organization would be fortunate to have him on board!"

    —Eric R.

  • "I had the distinct fortune of reporting to Colin during his tenure as Marketing Creative Director at Playstudios. He is a consummate manager: ever-dynamic, he can identify pain points in a process and deliver swift reconciliation. Because he can visualize process at macro and micro levels, he can re-prioritize and adjust the team's workflow strategy when schedules change rapidly. As a leader he is solutions-focused, and as a manager he is invested in his team: everyone's goals matter. I would love to work with Colin again!"

    —Greta S.

  • "Working under Colin's direction at Playstudios was not only a pleasure but also a formative experience. Colin sets the standard for what creative leadership should be. His broad and eclectic knowledge is always inspiring, and his experience and organizational skills would makes him the ideal Creative Director. His keen eye for talent and natural optimism brings out everyone's best work, while providing effective guidance and support throughout production. As a creative, Colin's intellect, humor and deep cultural understanding turn good ideas into brilliant ones. He can communicate clearly with creative, technical, and executive teams alike, keeping a cohesive understanding of ongoing projects that really minimizes revisions and burnout. On top of being a talented professional, Colin is a fantastic person. You can talk about any subject with him and you'll always learn something new. I look forward to working with him again."

    —Sebastian B.

  • "I had the pleasure of working alongside Colin as a Marketing Producer for several years. Colin not only made an immediate impact on our team but also emphasized consistent improvement throughout his time at Playstudios. Thanks to his review process and general oversight, our core team was able to improve both the quality AND quantity of our output. Likewise, the collaborative reviews and training sessions he regularly facilitated let our artists hone skills and master new specializations. His expertise extends far beyond team management. Oftentimes our marketing department collaborated on Campaigns, and Colin was always ready to contribute fresh ideas. And, whenever the need arose, Colin was more than willing to roll up his sleeves and work as an individual contributor. Regardless of whether he was working on a company-wide Brand Bible or a last-minute digital asset, Colin always brought his A-game. Colin's hard work and leadership made the team was stronger on every front. It’s hard not to come off as hyperbolic when describing my great experience working with Colin, but I am truly hard-pressed to imagine an Art & Creative Director with better qualities."

    — Matt N.

  • "Colin was the epitome of grace under fire. At PLAYSTUDIOS, marketing was a central creative service supporting multiple products and global studios with constantly shifting timelines. As a result, the work of our team was demanding and unpredictable. Colin's zen-like demeanor always had a calming and clarifying effect on our team, which enabled us to consistently deliver great, creative work in the face of ever-shifting priorities. And though it all, Colin maintained a disciplined leadership cadence, developing his team through regular 1-on-1 meetings and thoughtful retrospectives."

    — David P.

  • "It has been a great pleasure working with Colin. He is an impressive artist and Art Director, somebody that was able to get more out of us as artists than we believed ourselves possible, specifically in terms of quality and output. He looked out for his team, never letting anyone down. He is a great team worker who shares his wealth of experience, and gives constructive feedback in such a way that not even once I felt unhappy about it. His ability to find new creative ideas every time amazed me. I’m grateful that I worked with Colin and I hope I can work with him again one day."

    — Magdalena Z.